Case Studies
General Dynamics Website
Spring 2006
General Dynamics, one of the top six defence contractors in the world, required a new website for their UK arm. Their site had not been updated for in excess of three years and they wanted us to bring a fresh look while reflecting their strong corporate identity.
We worked with their Marketing and External Communications team along with a PR Consultant to ensure that the site felt just right. The timescales were tight and deadlines were looming but we still managed to over-deliver on the project and roll-out on time.
- WAI AAA-compliant site, meeting the highest international standards of accessibility
- Content Management System allows pages to be added and removed with dynamic menus updating automatically
- Multimedia gallery to store low and high resolution image and video content
- Highly navigable and easy to use, designed with search engine optimisation (SEO) in mind
- Smart, fresh design despite the restrictions of working to both branding and accessibility guidelines

